Phase one included eight gigs with artists including Jessica Mauboy, Justice Crew, Dami Im, Taylor Henderson and Jai Waetford. We produced an event in a box kit that toured the nation from January 2014 to May 2015. We managed the 21 events form end to end including venue management, pre-event media promotion, logistics, production and all on site event day production; working closely with Telstra Area General Managers and local regional contacts for a partnered outcome.
• 30,200 Event attendees
• 4,300 Competition entries
• Radio and television coverage at each event
• 21 Events from Jan 2014 – May 2015
• 13,150 Artist signing attendees
• 633,364 Media Reach